Greek Tourism Triumphs: First Place at Danish Travel Awards 2025
Greece, a growing destination with increasing demand for holiday homes from foreign buyers, has achieved yet another milestone in the tourism sector. More specifically, it took first place in the category of “Best Travel Destination in Europe” at the Danish Travel Awards.
The Danish Travel Awards are a prestigious recognition among travel industry professionals and are organised by Travel Media Nordic, Standby.dk, Check-in.dk, and Turisme24.dk. Each year, awards are presented in 24 categories based on a survey conducted by the analysis and consulting company EPINION. Moreover, three additional categories are decided by a panel of experts.
The 28th annual awards ceremony took place in Copenhagen on October 1, 2025, bringing together 560 travel industry professionals from across the country. Eftychia Christina Aivalioti, Head of the Greek National Tourism Organisation (EOT) Office for Scandinavia, received the award. Her presence underscored Greece’s ongoing efforts to enhance its visibility and partnerships in Northern Europe.
Greece Wins “Best Travel Destination in Europe” for the First Time at Danish Travel Awards
Big countries such as Spain and Italy were also nominated in the category of “Best Travel Destination in Europe” for 2025. Throughout the years that this event has been held, this is the first time that Greece has been nominated and won first place.
The award highlights Greece’s growing appeal among Danish travellers and its reputation for offering high-quality tourism experiences that blend natural beauty, authentic culture, and warm hospitality. In 2024, Greece was also among the top destinations for the Brits, which reflects the country’s continued international recognition as a leading and premium destination for visitors.
Award-Winning Greece: Europe’s Top Destination and a Hotspot for Holiday Homes
Greece is increasingly attracting the interest of foreign tourists, which in turn is boosting demand for holiday homes. It’s no secret that Greece is more affordable than other European countries if someone is thinking of buying a holiday home abroad. According to Elxis’ data, the year 2025 is expected to mark yet another period of sharp growth in the acquisition of holiday homes in Greece by European buyers.
