How Rapid is the Growth of Short-Term Rentals compared to Hotels?
In 2019, hotels in Greece offered around 856,000 beds, while short-term rentals had approximately 428,000. Fast forward to 2023, and hotel beds increased slightly to 886,000, while short-term rental accommodations soared to 858,000 beds – a 100% growth for the sharing economy compared to a mere 3.5% rise in the hotel sector.
Athens has seen particularly stark changes. In 2019, hotels provided 30,200 beds in the capital, whereas short-term rentals had 29,200. By 2023, hotel beds increased to 35,000, but short-term rentals more than doubled to 63,200. The trend is similar across the broader Attica region, with short-term rental beds surpassing 114,000 by the end of 2023, compared to 68,000 for hotels. The average annual growth rate for hotel beds is only 0.9%, while short-term rentals have grown by an impressive 19% per year.